Best Rated Purple Shampoo – Top Picks & Guide

Have you ever looked in the mirror after a salon visit, only to see brassy, yellow tones creeping into your beautiful blonde or silver hair? It’s a common hair woe for many, and it can be frustrating when your dream color starts to fade. You want that cool, vibrant look, but sometimes, the reality is a little… warmer than you’d like.

The world of purple shampoo can feel like a maze. So many brands claim to be the best, and it’s tough to know which one will actually work for your hair without turning it a strange shade of lavender. You want to banish those unwanted yellow tones, but you also don’t want to damage your precious strands. It’s a big decision, and the wrong choice can lead to more problems.

But don’t worry! By the end of this post, you’ll have the knowledge to pick the perfect purple shampoo for your needs. We’ll break down what makes a purple shampoo effective and help you understand which ones truly deliver. Get ready to say goodbye to brass and hello to your best hair yet!

Top Rated Purple Shampoo Recommendations

SaleNo. 1
L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo for Blonde, Bleached, Silver, or Brown Highlighted Hair, EverPure, 6.8 Fl Oz (Packaging May Vary)
  • Toning Sulfate Free Shampoo: Maintain your perfect blonde with EverPure's Sulfate Free Brass Toning Purple Shampoo that hydrates and neutralizes brassy yellow and orange tones in blonde, bleached, highlighted and silver hair
  • Hydrating Shampoo Formula: Color-treated hair requires special care. This moisturizing shampoo is infused with Hibiscus and Purple Dye to tone brassy hair and leave it deeply moisturized
  • For Best Results: Use EverPure's Purple Shampoo and Conditioner system 2-3 times a week instead of your normal shampoo and conditioner routine. Lather purple shampoo into wet hair, leave in for up to 2 minutes. Follow with purple conditioner
  • Vegan Shampoo: EverPure hair products have the purest respect for your hair and have been formulated without sulfates, parabens and harsh salts. Always color caring and powered by science
  • L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics
No. 2
Clairol Professional Shimmer Lights Purple Shampoo
  • Color-enhancing shampoo brightens and refreshes blonde, highlighted and silver hair.
  • Renews and refreshes faded highlights and ash-toned hair.
  • Removes the dull yellow in silver hair, and leaves hair shiny without residue.
No. 3
Botanic Hearth Purple Shampoo -16 Fl oz Each
  • Neutralizes Brassiness & Enhances Color: This purple shampoo is specially designed to eliminate yellow and brassy tones, making it the best purple shampoo for blondes, grey, and silver hair.
  • Deeply Nourishing & Hydrating: A natural shampoo and conditioner set that not only tones but also moisturizes and strengthens, perfect for hair thickening and preventing dryness.
  • Protects Against Hair Damage: Formulated with essential nutrients, this hair growth shampoo helps reduce breakage and promotes healthier-looking hair, making it a great hair loss shampoo for women.
  • Sulfate-Free & Safe for All Hair Types: Whether you have color-treated blonde, gray, or silver hair, this best purple shampoo is gentle, sulfate-free, and perfect for daily or weekly use.
  • Enhances Shine & Softness: Unlike other harsh toning shampoos, this purple shampoo for gray hair revitalizes dull strands, leaving your hair looking radiant, soft, and full of life.
No. 4
Redken Blondage Purple Shampoo – For Blonde Hair, 10.1 Fl Oz
  • Color Depositing Purple Shampoo: A professional salon shampoo for color-treated or chemically-treated hair, including bleached hair. Neutralizes brassy, yellow and orange undertones
  • Benefits: With purple pigments to instantly tone, strengthen and moisture blonde, bleached, and color treated hair. Helps with color retention, anti-fade protection and maximizes color vibrancy for a cooler blonde result
  • Additional Benefits: Cleanses, strengthens and adds softness. With salicylic acid to strengthen and repair blonde hair from the core and pure violet pigments to remove unwanted brassiness and leave hair color cool and bright
  • Suggested Use: Use 2-3 times a week. Apply and leave on for 3-5 minutes. Anti-Brass pigmented purple formula with protein, amino acids and glycerin to ensure brighter, cooler blonde hair
  • Blondage: Nourishes, increases smoothness and shine, and strengthens blonde hair for less breakage. Color correct and neutralize unwanted yellow undertones for brassiest blonde hair
No. 5
L'Oreal Paris EverPure Purple Shampoo and Conditioner Set, Sulfate-Free Brass Toning for Blonde, Bleached, Highlighted, Silver or Gray Color-Treated Hair, 13.6 Fl Oz Set
  • Brass Toning Shampoo and Conditioner: L'Oreal EverPure Purple Shampoo and Conditioner neutralizes brassy yellow and orange tones in blonde, bleached, highlighted, silver, and gray hair, leaving hair visibly brighter, vibrant, and moisturized after wash
  • How To Use: Apply purple shampoo to wet hair 2-3 times per week, leaving shampoo in up to 2 minutes, then rinse. Follow with purple conditioner. Between toning washes, Use EverPure Bond Repair+ Shampoo and Conditioner for daily hair care use
  • Hibiscus-Infused Hydration: Enriched with Hibiscus and Purple Dye, this moisturizing shampoo for dry hair pairs with a deeply hydrating hair conditioner to tone color treated hair while leaving it soft, smooth, and nourished
  • Color Care With Sophisticated Scent: This shampoo and conditioner for color treated hair is the ultimate solution for post-salon maintenance of blonde, bleached, or silver hair. An elegant fragrance of violet and thyme enhances your shower routine
  • Our Purest Respect For Your Hair: Our sulfate free shampoo and conditioner contain no parabens, DMDM hydantoin, added phthalates, gluten, harsh salts or surfactants. EverPure hair care products are always vegan, color caring & powered by science
No. 6
Matrix So Silver Purple Shampoo – For Blonde Hair, 10.1 Fl Oz
  • Toning Purple Shampoo: Neutralizes unwanted brassy, yellow tones in all blonde and grey hair
  • Multi-Tasking Properties: Professional toning shampoo desposits purple pigments to neutralize and reduce yellow tones in just one wash
  • Key Benefits: Nourishing shampoo suitable for both color treated and natural hair to enhance and restore cool tones
  • Suggested Use: Wearing suitable gloves, apply to wet hair, lather, rinse. Repeat if necessary. For maxium benefits, leave on for five minutes to tone and cleanse
  • So Silver Collection: Includes the So Silver Shampoo (moderate toning), Pigmented Conditioner (light toning), Neutralization Mask (maximum toning) and Leave-In Spray (buildable toning)
No. 8
KESMEDIK Tea Tree Purple Shampoo and Conditioner Set with Tea Tree Oil, Rosemary & Aloe, Salon-Grade Purple Toner for Yellow Brassy Gray, Bleached & Blonde Hair, Refreshes & Hydrates, Sulfate-Free
  • Pure Silver Purple Toning Formula – Helps neutralize yellow and brassy tones in blonde, bleached, white, highlighted, and gray hair, promoting a cooler, brighter appearance with regular use.
  • Shampoo & Conditioner Set – A complete toning and conditioning system designed to cleanse, balance, and support color-treated hair without over-drying.
  • Tea Tree Oil & Botanical Ingredients – Infused with Tea Tree Oil, Aloe Vera, and Rosemary Oil to help refresh the scalp, support hair strengthening, and soothe itchiness while leaving hair feeling clean, balanced, and healthy-looking.
  • Sulfate-Free & Color-Safe – Gentle formula suitable for regular use, ideal for maintaining tone and shine in chemically treated or lightened hair.
  • Made in the USA, For Women & Men – Created in U.S. laboratories with carefully selected ingredients, suitable for all genders seeking professional-quality toning hair care at home.

Your Guide to Finding the Best Rated Purple Shampoo

Purple shampoo is a hair hero for anyone with blonde, silver, or bleached hair. It helps fight off brassy, yellow tones that can creep in. Finding the right one makes a big difference in keeping your color looking fresh and vibrant. This guide will help you pick the best rated purple shampoo for your needs.

What to Look For: Key Features of Great Purple Shampoo

When you’re shopping, keep an eye out for these important features:

  • Pigment Strength: The purple color needs to be strong enough to cancel out yellow. A good purple shampoo has intense, but not too intense, violet pigments. Too little and it won’t work. Too much can sometimes leave a slight purple tint on very light hair.
  • Moisturizing Ingredients: Blonde hair can often be dry. Look for shampoos with ingredients that add moisture. This keeps your hair soft and healthy, not brittle.
  • Sulfate-Free Formula: Sulfates can strip natural oils from your hair. This can make hair dry and fade color faster. A sulfate-free option is gentler.
  • pH Balance: A good pH level helps keep your hair cuticle smooth. This makes your hair look shinier and easier to manage.
  • Good Scent: While not essential for performance, a pleasant smell makes washing your hair more enjoyable.
Important Ingredients to Consider

The ingredients list tells you a lot about how well a shampoo will work and how it will treat your hair.

  • Violet Pigments: These are the stars of the show. They work by using the color wheel. Purple is opposite yellow, so it cancels out yellow tones. Look for ingredients like CI 60730 (Acid Violet 43).
  • Moisturizers: Ingredients like glycerin, shea butter, coconut oil, or argan oil add hydration. These are great for preventing dryness.
  • Proteins: Hydrolyzed wheat protein or keratin can strengthen your hair. This helps repair damage and reduce breakage.
  • Botanical Extracts: Things like lavender, chamomile, or aloe vera can soothe your scalp and add extra benefits.
What Makes a Purple Shampoo Great (or Not So Great)?

Quality can vary a lot. Here’s what makes a difference:

Factors that Improve Quality:
  • Balanced Pigmentation: The purple is strong enough to work but won’t stain your hair.
  • Nourishing Formulas: Shampoos with added conditioners and moisturizing oils.
  • Gentle Cleansers: Sulfate-free options are better for colored hair.
  • Positive Reviews: Real users often share their honest experiences.
Factors that Reduce Quality:
  • Weak Pigment: The shampoo doesn’t get rid of yellow tones effectively.
  • Drying Ingredients: Formulas with harsh sulfates or alcohol can damage hair.
  • Overly Strong Pigment: Can leave a blue or purple tint on very light or porous hair.
  • Bad Scent or Texture: These make the product unpleasant to use.
User Experience and When to Use Purple Shampoo

How people use purple shampoo and what they think is important.

  • Ease of Use: Most purple shampoos work like regular shampoo. You lather, leave it on for a few minutes (following product instructions), and rinse.
  • Frequency: You don’t need to use it every wash. Once or twice a week is usually enough. Overuse can lead to dryness or a purplish tint.
  • Target Hair Types: It’s best for blonde, platinum blonde, silver, gray, and bleached hair. It can also help brassy red hair.
  • Results: Users love when purple shampoo makes their blonde hair brighter and cooler-toned. They dislike when it leaves their hair dry or doesn’t work well.

Frequently Asked Questions (FAQ) About Rated Purple Shampoo

Q: What is the main purpose of purple shampoo?

A: The main purpose of purple shampoo is to neutralize unwanted yellow and brassy tones in blonde, silver, and bleached hair. It helps keep your hair color looking cool and bright.

Q: How often should I use purple shampoo?

A: You should use purple shampoo about once or twice a week. Using it too often can make your hair dry or give it a purple hue.

Q: Can I use purple shampoo on dark hair?

A: Purple shampoo is not typically recommended for dark, uncolored hair. It’s designed for lighter shades to combat yellow tones.

Q: Will purple shampoo damage my hair?

A: Most purple shampoos are gentle. However, some can be drying if used too much or if they contain harsh ingredients like sulfates.

Q: How long should I leave purple shampoo on my hair?

A: Follow the instructions on the bottle. Usually, you leave it on for 2 to 5 minutes. For a stronger effect, you might leave it on a little longer, but be careful not to overdo it.

Q: What if my hair turns purple after using purple shampoo?

A: This can happen if your hair is very light or porous. Try using it less often or diluting it with your regular shampoo. You can also use a clarifying shampoo to help remove the tint.

Q: Are sulfate-free purple shampoos better?

A: Yes, sulfate-free purple shampoos are generally better for colored and dry hair. They are gentler and won’t strip as much moisture or color.

Q: Can purple shampoo help with orange tones?

A: Purple shampoo is best for yellow tones. For orange tones, you might need a blue shampoo, which is opposite orange on the color wheel.

Q: Does purple shampoo moisturize my hair?

A: Some purple shampoos contain moisturizing ingredients like glycerin or oils. However, their primary job is to tone hair, so you might still need a separate conditioner.

Q: Can I use purple shampoo on natural gray hair?

A: Yes, purple shampoo can help brighten natural gray hair by canceling out any yellowing that can occur over time due to environmental factors or products.